品牌故事：輕鬆肉 (iEasyMeat)
輕鬆肉的創辦人，劉董事長，是一位擁有多年經驗的餐飲界達人。他踏上研發素食肉的旅程，是因為有一次他的女兒在長牙齒時期吃肉不慎噎到。出於對女兒安全的擔憂，劉董事長開始尋找替代食品，希望找到既有肉的口感，又富含纖維且易於食用的選擇。這讓他開始使用大豆蛋白來製作素食肉，這種素食肉不僅與真肉的口感非常相近，而且更易吞嚥和實用。，他全身心投入到產品的研發中。

這一創新理念迅速催生了“輕鬆肉 (iEasyMeat)”這個品牌。輕鬆肉專注於提供方便快捷的素食肉產品，以冷凍包裝形式推出市場，讓消費者只需簡單的微波加熱，即可享受到美味的素食餐點。品牌的初衷是希望更多人能夠嘗試這種低碳環保的飲食方式，即使是非素食者也能輕鬆地接受和享用。

輕鬆肉的產品種類繁多，其中包括紅油炒手、大腸包小腸、肉圓和心心腸等台灣經典小吃，每一款產品都經過精心調配，保留了傳統口味的同時，讓人幾乎察覺不到這是素食肉製成的。這些產品一經上市，便在素食界引起了轟動。然而，劉董事長的真正目的是希望這些美味的素食替代品能夠融入更多人的日常飲食中，讓葷食者也能偶爾選擇這樣的健康選項。

輕鬆肉（iEasyMeat）的使命不僅僅是提供素食者更多選擇，更是推動一種低碳、環保的飲食文化。劉董事長用他的廚藝和創新，向世人展示了素食肉的無限可能，讓每一位消費者都能輕鬆享受健康與美味。

The founder of iEasyMeat, Liu, is a seasoned expert in the culinary industry with many years of experience. His journey into developing plant-based meat began when his daughter, during her teething phase, choked on a piece of meat. Concerned for her safety, Liu started searching for alternative foods that had the texture of meat, were high in fiber, and easy to eat. This led him to use soy protein to create plant-based meat that closely mimicked the taste and texture of real meat while being easier to swallow and more practical.

Encouraged by those around him, Liu realized that his product was not only delicious but also aligned with global trends, capable of reducing carbon footprints and meeting the growing demand for healthy food. Recognizing its vast potential, he dedicated himself wholeheartedly to product development.

This innovative concept quickly gave rise to the brand "iEasyMeat." iEasyMeat focuses on providing convenient and quick plant-based meat products in frozen packaging, allowing consumers to enjoy delicious vegetarian meals with a simple microwave heating. The brand's initial aim is to encourage more people to try this low-carbon, eco-friendly diet, making it easy for even non-vegetarians to accept and enjoy.

iEasyMeat offers a wide variety of products, including Red Oil Dumplings, Taiwanese Sausage Wrapped in Glutinous Rice, Meatballs, and Heart Sausages—classic Taiwanese snacks. Each product is meticulously crafted to preserve traditional flavors, making it nearly indistinguishable from meat-based dishes. Upon launch, these products created a sensation in the vegetarian community. However, Liu's primary goal is to integrate these delicious plant-based alternatives into more people's daily diets, allowing even meat-eaters to occasionally choose these healthy options.

The mission of iEasyMeat is not only to provide more choices for vegetarians but also to promote a low-carbon, eco-friendly dietary culture. Liu uses his culinary expertise and innovation to showcase the endless possibilities of plant-based meat, enabling every consumer to easily enjoy health and deliciousness